In putting up an e-commerce store, having a website is not enough. How are you going to manage your customers’ orders? Will customers be able to transact easily online? The easiest and most efficient way to do this is through a comprehensive e-commerce platform. But which platform should you use? Out of the many shopping cart software available on the Internet today, there is no doubt that the best e-commerce store solution is Shopify.
A quick search of the web reveals that Shopify continues to be at the top of many reviews. One review rated Shopify 4.5 out of 5 stars while another gave it 9.35 out of 10. Companies that provide website design services even recommend Shopify calling it “a good solution for setting up an online store.” There are a lot of reasons why this platform seems to come out ahead and here are some of them.
Yes, Shopify seems a bit pricey. All their packages, however, from the “Basic” $29/month to the “Unlimited” $179/month, offer unlimited bandwidth. Shopify also boasts of no hidden fees since everything is upfront. While their site shows that they charge transaction fees for some of their packages, clients will eventually experience none of that. With their new payment gateway powered by Stripe, there is no need for you to set up third-party payments, thereby eliminating transaction fees.
Ease of Use
Shopify is very easy to use. In setting up your online site, you can choose from over a hundred free and premium templates. You can also customize your website so that you get the look you want for your online store. Since it is hosted online, there is no need for you to download or install anything. You also don’t need to worry about downloading any updates.
Marketing and SEO
Shopify may have entered the SEO game a bit late but it has more than made up for it. It has analytics that can help you keep track of your online store’s growth. It has a built-in website optimizer so that your store shows up in search engines. One good marketing tool that Shopify has is its discount code engine, which is available in all packages. With this feature, you can create discount codes that can aid you in promoting your products.
Shopify is Level 1 PCI DSS compliant. This certification is not limited to Shopify alone. It extends to your online store securing both your data and your clients’ information. In addition, Shopify has an order management tool that helps you detect fraud. If that’s not enough, they have a team of specialists tasked to alert you on the possibility of fraud.
Review websites say that Shopify’s customer service is the best, and we agree. One customer review even shared that when he called their hotline, he was immediately attended to. Aside from a support team standing by to answer your call, they also offer email support. Its customer service does not only give technical advice but also answers questions about marketing, among many others.
With this article, we hope that we’ve answered your questions and convinced you why Shopify is the best e-commerce solution. You don’t have to take our word for it, give it a try. With their 14-day free trial, we know that you’ll love Shopify as much as we do. However, to get the most out of Shopify, you need a web developer to help you implement and customize your Shopify site to its fullest potential. Sleepless Media can help you in this department. We are a certified “Shopify Expert” with years of experience developing and designing websites. Contact us now to discuss your project for a free quote!