We just launched a spiffy new site for our friends over at Sock Shop & Shoe Company in downtown Santa Cruz. If you don’t know ’em, you’re missing out! Not only do they carry some of the best quality brands of shoes, but they have 4 different locations. They also own Legs, Sock Shop Haight Street and Shoe Shop Haight Street in San Francisco. Each of their locations has different product offerings and is branded slightly differently. They came to us to help unify and revamp their web presence, and we were happy to take on this awesome project.
We combined each of their sites into one cohesive easy-to-use website that leverages our powerful CMS, which enables them to easily make updates as they grow. Having a single URL will help beef up their SEO and encourage the awareness of each of their stores to boot!
Sockshop is a company with real personality, and we wanted their site to showcase that in a special way. We took the time to hand draw some custom icons to be used across their site to illustrate the different products each store carries. We had so much fun working on this project, and you can tell!