Safe. Simple. Effective.

MORE Surface Care has a simple message. They provide a better way to care for natural stone and tile, with safe, simple and effective products. They're the only company in existence with an intense focus on this part of the industry, with an unmatched level of warranty and support. Most of their products are water-based so it helps save families, contractors and installers from breathing in the harsh stuff.

Screen displays of the More Surface Care LLC. website,

So, What Did We Do Exactly?

New to the market, MORE was looking to establish an enhanced online identity to strengthen its principles and set them apart from other brands. Our goal was to help the products to shine while also revealing the passion behind the company by featuring their team.

  • Web Design
  • Ecommerce
More Surface Care LLC.

Ecommerce Web Design & Development

We developed the entire site on the robust, secure and scalable Shopify ecommerce platform to maximize their ability to reach their target markets and give consumers an easy way to pick up their products no matter where they're located. The site is also lightly loaded with informative content to support the company's marketing, distribution and expansion efforts. We gave it a clean, minimal and professional look and feel, along with code that is designed for strong search engine performance and mobile-responsiveness.

More Surface Care LLC. homepage design

Products That Set Them Apart

As part of the strategy behind the design process, our goal was to set the tone that MORE is an industry-experienced, safe and credible brand to prospective dealers, installers, architects, designers and direct consumers. To do this, we created engaging landing pages that allow each respective customer base to quickly learn how the products relate to their needs.

More Surface Care LLC. interior page design

A Retina-Ready Mobile Experience

We meticulously developed the site in a "mobile-responsive" format so it dynamically scales down and transforms no matter if it's visited on a 27" Retina iMac, a small laptop, an iPad or an iPhone. This gives MORE a modern edge when compared to competitors that don't yet have this functionality. (Yep, don't you worry. There are still plenty of them out there!)

More Surface Care Responsive Layout

Launch Project
  • Location: Palo Alto, California
  • Project Type: Ecommerce
  • Platform: Shopify
  • Industry: Products & Marketing
  • Launched: June 2016

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