Let's get ready to ride in style. Biker Universe is here to provide your next adventure with high-quality, finely crafted leather and motorcycle gear, supplying riders with exceptional looks that keep you inspired to ride.
As the new customer-facing side to a well known and loved motorcycle gear brand, Biker Universe needed a website to not only showcase the top-of-the-line merchandise they offer, but one that makes the buying experience simple and easy.
With One Headlight
Using direct imagery, clean typography, and bold pops of color, we created revved-up branding to complement BU's new name and new website.
Going with the Buy-Flow
Though biking might seem like a grungy way of life, Biker Universe wanted an elevated image of professionalism to reflect their dedication to customer service and quality products. With that in mind, we designed a site that was clean, clear and precise, letting the product and lifestyle photography sing.
We developed a fun yet rugged icon suite, giving emphasis to important benefit points and information.
A Smooth Responsive Ride
With a customer base that's always on the open road, Biker Universe's site had to have a top-notch mobile experience. We made sure moving through the site on any mobile device is an effortless affair.