Getting a Head Start
Cornered by an archaic shopping cart solution, Kuli Kuli hired us to put together a new site that would set them up with the right vehicle to spearhead their steady expansion. We were tasked with creating a more admin-friendly site focused on direct-to-consumer without losing sight of their brand's story. Moving over to Shopify, the design direction took cues from the vibrant, energetic benefits of the moringa plant itself. Colorful product photography, paired with engaging hover-states, videos, and sliders, come together to give people an engaging introduction to what the brand has to offer.