HitchFireoverlay HitchFire


No strangers to overlanding, the people at HitchFire know what those in love with the great wide open crave. Their rugged hitch-mounted grill saves space, packs quickly, and grills the heck out of a fresh elk steak. Yes, please.
Built on Shopify
Bringing Life to the Hitch
With other hitch-based products on the horizon, the immediate goal was to create a simple site to launch their flagship product, the Forge 15. Founded by the people that brought you Tepui, they knew who to call. We heavily customized an off-the-shelf Shopify theme to get them started while we worked towards the bigger picture in the background.
HitchFire - Homepage
The Grill of Adventure
With a beautiful industrial design, the Forge 15 made for a straightforward product detail page that relies on the gallery to tell the story and show off features.
HitchFire - Interiors
Never Look Back
Before the launch, we made sure customers could preorder at light speed. Since the majority of traffic would be coming from Facebook and Instagram, the click-through had to be no-nonsense.
Launch ProjectpinHeadquartered in Santa Cruz, CA
HitchFire - Mobile
Yeah, there's more...